Mary Kay México: Social Media Ads

Creative director, project manager and producer for Mary Kay's social media and catalogue campaigns, from September 2023 to October 2024.
Throughout my time at Boogie Creative Studio, I managed all professional campaigns the agency did for Mary Kay México. Each social media and catalogue campaign consisted of 8-10 videos per bimester, usually entering pre-production a month and a half before its respective release date.
For all of these productions, I was tasked to create the concept and narrative of each video in accordance to the client's planned campaign, managing schedule, budget, vendors, talent, as well as supervising the visual identity during the production days and the editing phase.